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The Impact of Google’s Recent Modifications on Your Experience!

By Admin

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Ssl Certificate

Google’s most recent Chrome updates now display a ‘Not Safe’ message in the URL bar for websites lacking https (i.e., no SSL certificates). This lack of security can deter visitors from sharing information, making purchases, or subscribing to your email list.

Additionally, Google may rank websites without SSL certificates lower on the search results page (SERP), impacting your SEO efforts, traffic, and revenue simultaneously.

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